Army West Point Athletics
Football
- Title:
- Director, Football Creative Graphic Content
Griffin Rowe-Cohen enters his first season on the Army West Point staff in 2026, serving as the Director of Football Creative Graphic Content.
In his role on the Banks of the Hudson, Rowe-Cohen heavily directs the strategic content engine behind Army's recruiting efforts and official social media platforms, shaping how the program connects with prospects and fans nationwide.
Rowe-Cohen arrived at West Point following a successful tenure as the Creative Director and Recruiting Content Coordinator at Western Michigan University. During his time with the Broncos, he oversaw all football-specific creative endeavors, managed broader brand curation across the athletic department, and directed a team of nine digital media student interns to significantly elevate the program's national digital footprint.
A former college football student-athlete at Lake Forest College, Rowe-Cohen brings a diverse background in athletic digital marketing, graphic design, and photography. His professional progression also includes an impactful summer media internship with the University of North Carolina football program, where he specialized in digital media production and recruiting operations.
A native of Houston, Texas, Rowe-Cohen graduated from Lake Forest College with a degree in environmental science. While a student-athlete for the Foresters, he also served as the Vice President of Marketing for the school's Student-Athlete Advisory Committee (SAAC).
